In 1995, ProSieben bought the channel outright and renamed it Kabel 1 and began broadcasting it on the SES Astra satellite. Since initially the channel could only be received via cable connection, the channel helped attract new customers to for Telekom's cable television network. In 1992, although ProSieben was still losing money, it co-founded a special-interest channel, Der Kabelkanal, with German Bundespost TELEKOM. In 1991, ProSieben created a subsidiary called Teledirekt GmbH to promote the spread of satellite technology in Germany. ProSieben has broadcast its programs around the clock since 1 October 1990. At that time, ProSieben had 120 employees. On 1 March 1990, the television station moved from Munich-Schwabing to Unterföhring near Munich. Starting on 8 December 1989, the station was broadcast via Astra 1A satellite. ProSieben was also awarded the first terrestrial frequency in Munich for a private broadcaster. Broadcasting hours were gradually increased to 17 hours a day. The station began broadcasting on the DFS Kopernikus satellite in July 1989. ProSieben had 70 employees at that time and claimed to reach 2.44 million viewers. The CEO was Georg Kofler from South Tyrol. On 1 January 1989, ProSieben began broadcasting nine hours of programming a day from Munich. Shortly after, Kirch took complete control of the channel. The founding partners were Gerhard Ackermans (51%) and Thomas Kirch (49%). On 13 October 1988, ProSieben Television GmbH was founded as a successor to Eureka TV. ProSieben broadcasts from the Astra 1L and 3A satellites and is uplinked by MX1 (now part of SES Video). The channel uses an English slogan: "We love to entertain you." The main difference is that they have different advertisements and news for each target country. The three different feeds of the channel are: ProSieben (for Germany), ProSieben Austria (for Austria), and ProSieben Schweiz (for Switzerland and Liechtenstein). A third channel called ProSieben Maxx started broadcasting on 3 September 2013. On, the network launched a pay-TV channel called ProSieben Fun. Although ProSieben produces some of its programming itself, it also airs many American imports. It is Germany's second-largest privately owned television company. ProSieben ( German pronunciation:, sieben is German for "seven" often stylized as Pro7) is a German free-to-air television network owned by ProSiebenSat.1 Media. ( downscaled to 16:9 576i for the SDTV feed)
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